SCAA co-hosts first-ever Specialty coffee & tea convention for the Middle East
International Conference and Exhibition Set for Dubai, the Gateway to the Middle East’s Coffee and Tea Industry
Press Release
August 12, 2009
The first-ever Specialty Coffee & Tea Convention for the Middle East takes place Nov. 10 – 12, 2009 in Dubai, United Arab Emirates (UAE). The conference is co-organized by the Specialty Coffee Association of America, the world’s largest coffee trade association, and International Conferences & Exhibitions LLC, one of the Middle East’s pioneering and well respected convention management firms.
The Specialty Coffee & Tea Convention is expected to draw the largest gathering of coffee and tea traders from the Middle East and other international markets. The program features in-depth educational lectures and workshops, a focused coffee and tea exhibition, and a wide range of opportunities for networking, business sourcing and market intelligence.
The three-day convention also features the final round of the 1st National UAE Barista Championship, a highly anticipated competition for baristas from the Middle East. The winner, representing the UAE, moves on to the June 2010 World Barista Championship in London.
The Specialty Coffee & Tea Convention demonstrates the significant growth of the beverage market of the Middle East, particularly in the UAE. With thousands of specialty beverage outlets scattered across the country, the UAE has emerged as an important coffee and tea market and consequently a highly attractive destination for major investments in this sector.
Regional Coffee & Tea Facts
---A network of over 4,000 specialty beverage shops has helped strengthen the UAE’s position as the largest re-exporter and importer of roasted and soluble coffee beans in the region, according to the Journal of the Emirates Industrial Bank.
---The UAE has been ranked among the 15 largest re-exporting countries by the International Coffee Organization, a key figure indicating that the UAE serves as a vital link in the international coffee trade.
---According to Dubai Trade Statistics, the UAE’s specialty beverage shops account for up to 50 percent of the country’s coffee and tea demand, providing an important distribution and sales channel for trading activities of tea and coffee products.
---Tea imports in Dubai have been increasing steadily over the years to touch 96.6 million kilos in 2007, per recent statistics issued by the Dubai Tea Trading Centre.
---Coffee has been a highly valuable commodity in the country with the UAE being listed as the 15th largest re-exporter in the world by ICO.
Dubai, one of the most exciting and cosmopolitan destinations, is a strategic location for the convention because of its easy accessibility and solid background in the coffee and tea trade. The event is set for the Al Bustan Rotana Hotel in Dubai.
Complete conference details are available at www.coffeeandteaconvention.com. For a copy of the conference brochure, e-mail info@icedxb.com.
International Conference and Exhibition Set for Dubai, the Gateway to the Middle East’s Coffee and Tea Industry
Press Release
August 12, 2009
The first-ever Specialty Coffee & Tea Convention for the Middle East takes place Nov. 10 – 12, 2009 in Dubai, United Arab Emirates (UAE). The conference is co-organized by the Specialty Coffee Association of America, the world’s largest coffee trade association, and International Conferences & Exhibitions LLC, one of the Middle East’s pioneering and well respected convention management firms.
The Specialty Coffee & Tea Convention is expected to draw the largest gathering of coffee and tea traders from the Middle East and other international markets. The program features in-depth educational lectures and workshops, a focused coffee and tea exhibition, and a wide range of opportunities for networking, business sourcing and market intelligence.
The three-day convention also features the final round of the 1st National UAE Barista Championship, a highly anticipated competition for baristas from the Middle East. The winner, representing the UAE, moves on to the June 2010 World Barista Championship in London.
The Specialty Coffee & Tea Convention demonstrates the significant growth of the beverage market of the Middle East, particularly in the UAE. With thousands of specialty beverage outlets scattered across the country, the UAE has emerged as an important coffee and tea market and consequently a highly attractive destination for major investments in this sector.
Regional Coffee & Tea Facts
---A network of over 4,000 specialty beverage shops has helped strengthen the UAE’s position as the largest re-exporter and importer of roasted and soluble coffee beans in the region, according to the Journal of the Emirates Industrial Bank.
---The UAE has been ranked among the 15 largest re-exporting countries by the International Coffee Organization, a key figure indicating that the UAE serves as a vital link in the international coffee trade.
---According to Dubai Trade Statistics, the UAE’s specialty beverage shops account for up to 50 percent of the country’s coffee and tea demand, providing an important distribution and sales channel for trading activities of tea and coffee products.
---Tea imports in Dubai have been increasing steadily over the years to touch 96.6 million kilos in 2007, per recent statistics issued by the Dubai Tea Trading Centre.
---Coffee has been a highly valuable commodity in the country with the UAE being listed as the 15th largest re-exporter in the world by ICO.
Dubai, one of the most exciting and cosmopolitan destinations, is a strategic location for the convention because of its easy accessibility and solid background in the coffee and tea trade. The event is set for the Al Bustan Rotana Hotel in Dubai.
Complete conference details are available at www.coffeeandteaconvention.com. For a copy of the conference brochure, e-mail info@icedxb.com.
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