Forbes March 29, 2015 Your morning coffee could help give birth to a new generation of trees and plants. Reduce. Reuse. Grow., a San Luis Obispo-based startup, has pioneered a new type of coffee cup — one encased with seeds. After you trash the cup (in a specified bin), the company will ensure that those cups are planted in three nature parks in California. Given that Americans drink 400 million cups of coffee a day, amounting to 140 billion cups annually, this could create systemic change — that is, if the big coffee brands (ahem, Starbucks ), were to adopt the new technology. Alex Henige, a Cal Poly student who was majoring in Landscape Architecture with a minor in Packaging and Industrial technologies, wanted to see a solution to our growing consumerism. He picked coffee cups, a daily consumption that was amounting to a massive pile of waste. But what about recycled cups? Is that not good enough? The startup argues th...