Poor Farmer

"Like virtually all Ethiopia coffees, this striking and unusual coffee is produced by villagers on small, garden plots interplanted with food and other subsistence crops.” - The respected industry Author Kenneth Davids’ website, CoffeeReview.com ------------- Press Release Minneapolis, MN Paradise Roasters June 06, 2007 Paradise Roasters, one of the most highly rated and awarded micro-roasters of coffee in America, has just garnered the highest rating ever achieved for a coffee rated by Kenneth Davids. In judging Paradise Roasters’ release of Ethiopian Biloya Special, Mr. Davids assigned it a rating of 97 points, his highest rating to date. Kenneth Davids, coffee expert, author, and co-founder of The Coffee Review, began his involvement with coffee in the early 1970s, when he opened a coffee business in Berkeley, California. Since then he published three books on coffee and has rated and reviewed thousands of different coffees. This is from Mr. Davids’ review of Paradise Roaster ...

The franchise that popularised a coffee culture in the US, is now being accused of bastardising an age old tradition. Chris Buchanan Money Web June 06, 2007 Premium coffee culture, that of the espresso, cappuccino, latté, macchiato and ristretto evolved in Europe through the invention of the piston driven espresso machine by Achille Gaggia in 1948. Until then coffee was savoured as a percolated or filtered brew in Europe and the US, and a boiled brew in the Arabic world where it is said to have been popularised in the 10th century. In 1971 Starbucks opened it first coffee house in Seattle, but it wasn't until Howard Shultz joined the company in 1981 that the right formula was achieved after intense scrutiny of the European espresso bar culture. What followed was a cult-like coffee explosion in the states. In 1990 the US overtook Germany as the biggest single importer of coffee and today imports double that of second place Germany. At fiscal year end 2006 Starbucks had 12440 stores ...