Recommendations on empowering individual coffee farmers as stakeholders Looking ahead, the success of the coffee Intellectual Property (IP) protection project as a development tool highly depends on the effectiveness of the project's implementation. Unless the project, which is striving to go through the phases of building and capturing values associated with Ethiopia’s coffee brands, directly benefits individual coffee farmers , it bears the risk of perpetuating the unfair trade practices where only the middlemen take the lion’s share of the higher prices to be realized over time. On paper, the stated objective of the government’s trade marking and licensing project is to enhance and manage the rights associated with the country’s coffee marks “for the benefit of, and in collaboration with, up to 4 million Ethiopians engaged in the production and supply of coffees covered by the marks as represented by farmer cooperatives and other organized stakeholders in the Ethiopian coffee se...