By Jessica Percifield IVN (Independent Voter News) January 20, 2013 Photo: Walter Rodriguez / Creative Commons When people talk about sustainability, they often favor a top-down approach. Traditional avenues for change, such as writing your congressperson, starting a petition or rallying around new legislation that sets new standards for businesses to follow comes to mind. However, real change often comes when there are certain prerequisites that give it natural momentum. Where is momentum building naturally and poised to yield the most returns if you add in today’s most powerful tool for change; consumer activism? The answer lies in the cup of coffee you may be sipping on right now. Sustainable coffee growing practices and consumer activism go hand in hand. America’s Largest Food Import Not many people realize that the crude they pour into their cup everyday is the second most traded commodity, beat out only by petroleum. In fact, coffee is the lar...