Reverend Billy , the Stop Shopping Gospel Choir, and members of their Congregation continued informing the world that Starbucks is blocking Ethiopia from trademarking its own coffee marks. The Reverend's powerful campaign forced Starbucks to issue a memo to its staff, headed: "What do I do if Reverend Billy comes into my store?” Rev. Billy has led two actions so far and both ended with his arrest. His call for the third week of action comes despite the imminent threat of arrest. Sidamo Prayer Campaign Week Three: Keep The Pressure On Starbucks They've got to LET GO SIDAMO ! Return with us to Astor Place this Sunday at 4pm and tell Starbucks to recognize Ethiopia's ownership of specialty coffee names like Sidamo , Harar and Yirgacheffe . We must be resolute, children, that ancient coffee names belong to the region that cultivated them -- not a transnational, corporate bully. Agreements have already been reached in Canada and Europe, recognizing Ethiopia as the ...