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Monday, July 8, 2013

Peruvian gourmet coffee successful in U.S. market



Peruvian coffee exports exceeded $1 billion in 2012.

Worldwide it is the country with the largest area set aside specifically for gourmet coffee production.

By Emily Culver

July 7, 2013

The United States is one of the top consumers of coffee around the world and Peru is set to become an important provider of gourmet coffee products. Coffee export companies are set to become the preferred provider for some of the largest coffee chains in the U.S. according to the Trade Office of Peru.

Coffee exports from Peru reached $1 billion last year and the number one destination for these products was the United States which imported $242 million worth of unroasted coffee beans from this Andean country.

Peru is only the third largest grower of coffee in Latin America. However, worldwide it is the country with the largest area set aside specifically for gourmet coffee production. Out of 400,000 hectares used for growing coffee, 85,000 are used only for producing premium, organic certified, products.

Because of the international attention, Peru will be the portrait country of next year’s Specialty Coffee Association of America’s annual fair. The event is visited by traders and buyers of the larger coffee houses.

These coffee buyers, according to Andina, promote Peruvian gourmet coffee as a way to differentiate themselves from other companies. Also they have been focusing on sustainability, as well as Peru’s organic certification of its coffee, in order to fulfill corporate social responsibility.